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Cold Emailing Tips from Tucker Max

Cold emailing is really tough to do well these tips from Tucker Max, who received 25,000 cold emails at last count, will help you write a cold email that gets results.

  1. Tailor the message to the recipient: Put yourself in their shoes and make sure your message is interesting to them.
  2. Validate yourself: mention someone both of you know, demonstrate why you are important or credible, or find a commonality to mention.
  3. Alleviate their pain or give them something they want.
  4. Keep your email short and easy to take action on.
  5. Be appreciative and vulnerable. Saying “Thanks so much! I am really grateful,” will double response over only saying “Thanks”.
  6. Don’t use a template. Templates come across as impersonal and will reduce response.

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